Via poptech:
This toast animation stuff is really cool (and probably took ten thousand years to make), but I can’t help but wonder how far OK Go’s videos are going to go before they aren’t music videos anymore and they’re just plain internet art. Cause, come on, these guys are gonna have to run out of viral ideas at some point, right?
More: OK Go’s ‘New Leaf’ Video Is Animated on Toast - Urlesque
What? Another amazing OK Go video? Don’t mind if we do.
For anybody wondering if all that toast went into a huge batch of bread pudding, or if croutons or something else was made:
OK Go said the 2,430 pieces of bread (215 loaves) were past their sell-by date. Still, do ya suppose they used both sides of the bread?