Customers, restaurants, and tweets

So this Twitter-fueled situation happened on Sunday night in Houston: 

Now it’s heartening to read about a different restaurant-related incident that took place, again thanks to Twitter, last night in the New York City area: 

Twitter is All About the Links →

Via steverubel:

Fortune recaps statements from Twitter on engagement. And there’s no surprise here….

“80% of Twitter engagement consists of people clicking on a tweet, while the remaining 20% is a Retweet or a Tweet.”

This is why brands on Twitter need to view themselves as curators. Tweet 75% of the time with links that are relevant to your zone and 25% about yourself. There’s too much competition for people’s time these days. It’s not about you.

“The genius behind @MayorEmanuel is Dan Sinker, who has a heart made out of Chicago and balls of punk rock.”
—

Alexis Madrigal reveals the man behind the the notorious, lovable, f-bomb spewing @MayorEmanuel. (via theatlantic)

A great story – and great coverage of it.