Oil Spill Donations Are Small, but Some Companies Step Up -- NYTimes.com

“Now Pepsi is donating $1.3 million through its Pepsi Refresh Project, which uses a Web site, refresheverything.com, to determine grant winners by popular vote. That sum is in addition to $20 million that Pepsi has vowed to give away in 2010 in the cause marketing effort, the term for collaborating with nonprofit organizations to bolster both charities and the reputations of companies.

Related: See "Funding should not be a popularity contest,” with links to this post and others.

Unilever Ice Cream Machine Detects Emotion and Shares Happy


[Yesterday] at Cannes [Lions ad fest], Unilever revealed an ice cream vending machine for the digital age.  Branded “Share Happy,” it is able to sense when people are near. Using facial recognition…


“[…] it can determine age, gender, and emotion. The machine uses an interactive "smile-o-meter” to rate smiles; those with a big enough smile are rewarded with free ice cream.

What is also worth noting is the ability for users to share pictures on Facebook via built-in 3G.“ (Related: Diesel’s social kiosk encourages sharing of images on Facebook.)