Online giving alone is estimated to account for more than $6 billion, an increase of more than 30 percent from the same period in 2009.
Encouraging news for the non-profit sector.
Via aquariumdrinker:
Chrome for a Cause: Google rolls out Chrome for a Cause today. The program will run from Dec. 15-Dec. 19 and is pretty simple. For every tab you open Google will donate money to one of five charities. At the end of the day, you choose which charity you want to donate. Of course, I’d encourage everyone to donate their tabs to The Nature Conservancy.
It also is a good way to keep track of your online activity. I’ve been online for about an hour now and I’ve already opened 29 tabs. That’s what? One every 30 seconds?
I’m also down for this. Hello, my name is Molly, and I have a tab/browsing problem.
Online giving alone is estimated to account for more than $6 billion, an increase of more than 30 percent from the same period in 2009.
Encouraging news for the non-profit sector.
Via utnereader:
With surreal robotic voices, two digi-panda bears explain why it is so hard for non-profit arts organizations to get funding. The short animation is frustrating, darkly funny, and informative. Read some commentary from Arts Journal here.
I tried watching this video last week, but didn’t get very far into it because I found the “voices” so annoying-sounding. Other videos in this series are difficult to watch/listen to for the same reason. Perhaps the creator’s future work will be a bit easier on the ear.
Via problemsolver:
What’s Next for Philanthropy: Acting Bigger and Adapting Better in a Networked World
Funded by the W.K. Kellogg Foundation and the Robert Wood Johnson Foundation, What’s Next for Philanthropy argues that while the cutting edge of philanthropic innovation over the last decade has been mostly about improving the effectiveness, efficiency, and responsiveness of individual organizations, the next practices of the coming 10 years will have to build on those efforts to include an additional focus on coordination and adaption — acting bigger and adapting better.
Via markcoatney:
From New York Times piece “Ads That Let You Check In at Your Favorite Billboard” on Foursquare. Rethinking the Public Service Announcement.
Man, Gladwell’s gonna hate this….
Interesting campaign. It’s important to note that: a) it took place in San Francisco, where a high concentration of both foursquare users and public transit commuters exists; b) ad space was provided to Earthjustice at no cost (BART donation), helping to reduce campaign expenses and increase net revenue; and c) a darned cute animal was involved (visual appeal boost!).
“Now Pepsi is donating $1.3 million through its Pepsi Refresh Project, which uses a Web site, refresheverything.com, to determine grant winners by popular vote. That sum is in addition to $20 million that Pepsi has vowed to give away in 2010 in the cause marketing effort, the term for collaborating with nonprofit organizations to bolster both charities and the reputations of companies.
Related: See "Funding should not be a popularity contest,” with links to this post and others.
Via philk:
Recycled parking meters collect donations for Montréal’s homeless — Springwise
[hat tip to Maria Popova (@brainpicker)]